The surveys in this thesis revealed the relationship between people’s perspective and their basketball shoe appeal. The test and analysis result validated the correctness of this relationship. For this reason, considering this relationship during shoe design process could offer significant contribution. Shoe designer could select material to target user efficiently by referring to the corresponded relationship, and reducing the risk of design failure because of inappropriate material selection. Meanwhile, the methodology applied to study perspective and material appeal could be used to other field, as a material selection assist in design process.
Surveys showed people with high level playing basketball prefer high contrast texture material on shoes, and low level prefer low contrast material. In the following test, 12 shoe renders were grouped to three sets: high contrast shoe, middle contrast shoe, and low contrast shoe. Each interviewee was asked to select three renders from all these 12. The result confirmed the finding from survey showing a clear tendency for more selections to high contrast materials from high level basketball players, and less responses to low contrast materials from middle and low level players. Result also showed low level players expressing relatively more desires to high contrast materials comparing those from middle level players.
